M1 opens up Nokia Messaging to more mobile users at lower cost
Nokia and M1 today announced a collaboration to offer a new, easy-to-use email service to M1 customers. With the Nokia Messaging service, M1 customers will be able to enjoy push email service on the go at a very affordable price.
By subscribing to any of the bundled data plans specially customized for this service, M1 customers will be the first in Singapore to be able to use Nokia Messaging on more than 20 Nokia handset models at a low cost.
M1 customers can, for example, sign up for the SunSurf Lite data plan at just 5.35 SGD per month, which is bundled with 20MB of free data, to enjoy Nokia Messaging with any of the designated Nokia handsets.
This collaboration between Nokia and M1 will allow M1 customers to have their email pushed directly to their Nokia handsets from popular email service providers such as Yahoo, Hotmail and Gmail. The service is also compatible with local Internet service providers, such as Pacific Internet, Cyberway and Qala.
"Almost everyone has a mobile handset and an email account these days, making Nokia Messaging an excellent way to access email on the go. By turning this application into a very affordable value-added service that is available on a wide range of Nokia handsets, we are confident that it will meet the needs of the many M1 customers who want to keep in constant email contact without incurring high mobile data charges," said P Subramaniam, M1's Chief Marketing Officer.
"With this service, Nokia and M1 aim to respond to the growing consumer demand to be able to access their email accounts directly on the Nokia device whenever they want, wherever they want. Nokia Messaging eliminates all the factors that have been barriers to mobile email adoption: it is easy to access and set up, it is easy to use and one can have up to 10 email accounts per device per subscriber. The idea is to make mobile email and messaging available to everyone," said Vlasta Berka, General Manager, Nokia Singapore, Malaysia & Brunei.
With Nokia Messaging, users will be able to set up their accounts in three simple steps. Push email technology ensures that emails are sent to the mobile device as soon as they arrive at the mail server.